Social engineering

Social engineering refers to psychological manipulation of people into performing actions or divulging confidential information. A type of confidence trick for the purpose of information gathering, fraud, or system access, 

Pretexting (the act of creating and using an invented scenario)

Pretexting can be used to impersonate co-workers, police, bank, tax authorities, clergy, insurance investigators — or any other individual who could have perceived authority or right-to-know in the mind of the targeted victim. The pretexter must simply prepare answers to questions that might be asked by the victim. In some cases, all that is needed is a voice that sounds authoritative, an earnest tone, and an ability to think on one's feet to create a pretextual scenario.

Diversion theft 

In summary, diversion theft is a "con" exercised by professional thieves, normally against a transport or courier company. The objective is to persuade the persons responsible for a legitimate delivery that the consignment is requested elsewhere — hence, "round the corner"

Phishing

For example, 2003 saw the proliferation of a phishing scam in which users received e-mails supposedly from eBay claiming that the user's account was about to be suspended unless a link provided was clicked to update a credit card (information that the genuine eBay already had). Because it is relatively simple to make a Web site resemble a legitimate organization's site by mimicking the HTML code, the scam counted on people being tricked into thinking they were being contacted by eBay and subsequently, were going to eBay's site to update their account information. By spamming large groups of people, the "phisher" counted on the e-mail being read by a percentage of people who already had listed credit card numbers with eBay legitimately, who might respond.

Baiting

In this attack, the attacker leaves a malware infected floppy disk, CD-ROM, or USB flash drive in a location sure to be found (bathroom, elevator, sidewalk, parking lot), gives it a legitimate looking and curiosity-piquing label, and simply waits for the victim to use the device, relieng on it curiosity or greed.

 From Wikipedia, the free encyclopedia